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Search Engine Tips
When creating any website, Blog,
or whatever web presence, SEO or search engine optimization should be
1st and foremost in your mind. Successfully having your site be
found on search engines is key to making money online. With a
little thought and research and using the info I provide, you can take
advantage of the power of search engines to drive traffic to your
site. This will take time, but cost you no money. Free is
good...
Getting Started on SEO
By this time, hopefully, you have
decided on the type of website that you want to create to make money
online. If you already have a website, that's fine too, as this
info will help you to increase your page rank in the search
engines. The 1st thing we need to do is to think of what someone
would type into a search engine to find your site. What we type
into a search engine is called keywords. If we are looking on how
to make lasagna for instance, you would probably type in "how to
make lasagna" or "lasagna recipes" for example.
These are keywords or keyword phrases. We need to use these
keywords on our site. Staying with the lasagna theme and I have a
website on making lasagna. The 1st thing I would do is make the
title of my page reflect keywords. Something like this. How
to make lasagna, my lasagna recipe. The content of the site should
also include the keywords you want to use. Very important.
Use the keywords in natural sentences. Don't try and repeat keywords
over and over thinking it will help. It will hurt your page rank
and possibly even get your site de-listed from the search engines.
The next thing I need to cover is meta tags. specifically meta
name description and meta name keywords. These are the most
overlooked things you can do on your site. They do not show on
your site, but are read by search engines. You place them right
below your title in your html. Go to a website, click edit then
view source. Look at the top for something such as the
following.
< meta
name="Description" content="How to make money on the
internet. Unemployed, need a job, start making money online
today.">
<meta name="Keywords"
content="Make money, make money on Internet, unemployed, work from
home, how to make money online, affiliate, affiliate programs, click
bank, ebay, how to make money with ebay ">
The meta name description is exactly what it
sounds like. A description of your website. Remember to
include keywords. The meta name keywords, is what people would
type in a search engine to find you. Meta name keywords tag places more
importance on the 1st keywords. Descending order so to speak.
You need place different
descriptions and keyword tags in each page. Make sure your page
title is also unique to each page. Like I mentioned before this
will take time and is some work. However getting ranked high on search engines
is well worth it. There are a couple of other things I will
explain in a future update. I update this site weekly, so check
back.
Gary Porter
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